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- Full title: Essentials of Business Communication, 10th Edition
- Edition: 10th
- Copyright year: 2022
- Publisher: Cengage Learning Canada Inc.
- Author: Mary Ellen Guffey, Dana Loewy, Richard Almonte
- ISBN: 9780176909659, 9780176922139
- Format: PDF
Description of Essentials of Business Communication, 10th Edition:
The tenth Canadian edition of Essentials of Business Communications was developed to prepare students for careers in business by highlighting best practices and strategies, backed by leading-edge research. With a focus on writing skills, but also listening, speaking, and interpersonal skills, students will strengthen their professionalism, apply expert writing techniques, and learn workplace digital savvy and resume-building skills. Written in a conversational tone, this tenth Canadian edition is packed with real-life business examples that allow students to immerse themselves in an experiential learning environment. This edition includes a new Words of Wisdom feature that offers topical and sage advice from Canadian business professionals and new end-of-chapter activities that will provide students with an upper hand when entering the workforce.
Table of Contents of Essentials of Business Communication, 10th Edition PDF ebook:
Cover PageHalf Title PageCopyright PageHEOA-1Title PageLearning with GuffeyBrief ContentsContentsPrefaceAcknowledgmentsUnit 01: Business Communication TodayChapter 1: Communicating in Today’s WorkplaceUnit 02: The Business Writing ProcessChapter 2: Planning Your MessageChapter 3: Organizing and Drafting Your MessageChapter 4: Revising Your MessageUnit 03: Writing at WorkChapter 5: Writing Daily MessagesChapter 6: Writing to PersuadeChapter 7: Writing to Give Bad NewsUnit 04: Business Reports and ProposalsChapter 8: Informal ReportsChapter 9: Proposals and Formal ReportsUnit 05: Professionalism and Speaking SkillsChapter 10: Communicating Professionally in PersonChapter 11: Business PresentationsUnit 06: Communicating for EmploymentChapter 12: The Job Search, Résumés, and Cover LettersChapter 13: Interviews and Follow-UpAppendix A: A Guide to Document FormatsAppendix B: Correction Abbreviations and Proofreading MarksAppendix C: Documentation FormatsAppendix D: Style in WritingGrammar/Mechanics HandbookKey to Grammar/Mechanics Chapter Challenges and Handbook CheckupsNotesIndex