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- Full title: Crafting and Executing Strategy: Concepts 22nd Edition
- Edition: 22nd
- Copyright year: 2020
- Publisher: McGraw-Hill Higher Education
- Author: Arthur Thompson
- ISBN: 9781260157376, 9781260157475
- Format: PDF
Description of Crafting and Executing Strategy: Concepts 22nd Edition:
Crafting and Executing Strategy 22e has a long-standing reputation of being the most teachable text. Its engaging clearly articulated and conceptually balanced mainstream treatment of the latest developments in theory and practice include the clearest presentation of the value-price-cost framework. Our co-author Margaret Peteraf a highly regarded researcher helped integrate both the resource-based view of the firm from the perspective of both single-business and multi-business strategies